Forza Doors expands Midlands and North commercial operations with new team appointments
Iain Hoey
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Forza Doors strengthens Midlands and North presence with commercial expansion
Forza Doors is expanding its commercial operations in the Midlands and the North of England through new team appointments and an expanded Birmingham-based commercial team.
The move includes scaling its dedicated commercial team in Birmingham alongside three new appointments at its head office in Partridge Green, Sussex.
The Birmingham-based sales and commercial team will manage all sales enquiries across the Midlands and North.
Phil Pritchard has taken on the role of senior commercial manager for the region.
Callum Neilson has been appointed regional sales manager.
Matt Dobell has rejoined the business as regional sales manager, with responsibility for leading sales activity and developing customer and partner relationships.
Will Hunnam, managing director at Forza Doors, said: “Regional expansion has always been central to our strategy, so this marks an important next step as we move towards true national coverage.
“By strengthening our presence in the Midlands and the North, we can work more closely with customers, respond more quickly to project demands and continue to deliver the service levels the market expects.
“Combined with our refreshed brand and ongoing investment in our people and technical capability, this expansion reinforces our position as a manufacturer and employer of choice.”
Head office appointments support national sales and specification strategy
Forza Doors has also introduced new roles at its Sussex head office to support internal sales, estimating and specification activity.
Ricky Thomas has been appointed head of commercial, where he will lead internal sales and estimating teams across the UK, bringing more than 20 years’ experience in commercial operations, estimating and delivery.
Anthony Kennedy has joined as specification manager, moving from architectural ironmongery company Franchi and previously Allgood.
This role represents the company’s first dedicated position focused on engagement with architects and the design community.
Founded in 2010, the manufacturer has grown from 12 employees to more than 240 staff.
The company reported a 14% increase in annual revenue in the last financial year and has invested in brand development and operational growth.