Sentry Doors, the fast-growing provider of fire safety doors to the social housing sector, is reflecting significant investment with a fresh new brand and website, showcasing its bespoke and fully compliant FD30 and FD60 fire safety door sets.

Established in 1989 by Gordon and Carolyn Yates to offer a reliable solution to fire door safety the company has recently celebrated its 30-year anniversary and is going from strength to strength. With an established team, a catalogue of certification, and a product and service offering built on quality, the brand is well positioned as the supplier of choice for timber fire door sets.

In celebration of this rich heritage and signifying strategic growth plans, the company is pleased and excited to announce a resigned and refreshed brand identity.

The company is constantly developing their door sets to meet the very latest design and safety standards, so felt it only necessary to update the brand image too. This refreshed identity is being launched alongside a dynamic, redeveloped website which is designed to make it as easy as possible for customers to navigate through the extensive product range to find the fully certified timber fire door set they are looking for.

Sales & Marketing Strategist Catherine Hadwick explains the creative process behind this refreshed identity:

“Sentry Doors have built a strong reputation for being the supplier of choice for fire and security door sets. The brand refresh is designed to retain the strong elements that has defined the brand over the past thirty years and translate this into a modern, simple visual identity that reflects the innovation and growth of the brand which has put it at the forefront of fire safety.

The newly designed website has everything you need to help choose a fully compliant, bespoke door set for your fire safety requirements. Whatever the project requirements, it is important to have confidence when procuring fire door sets and Sentry Doors constantly strive to provide this confidence with investment in strict testing and certification, highest quality standards and friendly and knowledgeable team. These core principles remain exactly the same yet this is strengthened with this fresh new brand appearance.

We hope this reflects clearly the direction and image of our business as we look to the future and continue to offer a secure choice for fire safety.”

This redeveloped website will include regular case studies, blogs, a virtual factory tour with many new features to be announced over the next few months.

Managing Director Ty Aziz sees this as an important step in celebrating the success of the business and preparing for future growth plans;

“Sentry doors has built a strong reputation and even stronger customer relationships, and this is a vital step in solidifying this. Despite the current climate, we have expanded our team, invested in manufacturing capabilities and with the support of recent investment from Cairngorm Capital we are well positioned to expand on this success.”