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Hyfire announces leadership transition: Ollie Murray appointed as International Director

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Hyfire, a leader in wireless fire solutions, announces leadership change

Hyfire, known for its expertise in wireless fire solutions, has revealed a change in its senior leadership.

Ollie Murray will assume the role of International Director from 1st February 2024, succeeding Tom Crane.

This transition is a part of Hyfire’s continued dedication to innovation and excellence in the fire industry.

Ollie Murray’s journey and vision for Hyfire

Murray, who joined Hyfire in March 2021, has significantly contributed to the company’s growth in the UK.

Starting as a Regional Sales Manager – South East, he progressed to National Sales Manager for the South in March 2022, and later became Head of Sales UK in April 2023.

With over 11 years of experience in the fire sector, Murray is well-positioned to steer Hyfire through its next phase of global expansion and development.

In his new capacity, Murray will oversee Hyfire’s operations in the UK and Italy, and manage international partnerships in Norway and South Africa.

He will focus on continuing the company’s geographical sales growth and introducing new wireless products to the market.

His leadership aims to uphold Hyfire’s standing for quality, reliability, and advanced technology in the commercial fire sector.

Murray expressed his enthusiasm for his new role: “Having been part of the Hyfire success story in the UK for almost three years now, I’m thrilled to be taking responsibility for the brand’s global success.

“Wireless is the future of fire systems and I know that we have the products to meet global demand, coupled with a global network of established partners and the best customer support in the sector.”

Tom Crane’s transition and reflections

Tom Crane, the outgoing International Director, is set to embark on a new venture as the President of Firetrace, another entity within Halma plc.

He will collaborate closely with Murray to ensure a smooth transition.

Reflecting on his tenure at Hyfire, Crane remarked: “It’s been an honour to lead such a dedicated and innovative team.

“As I move on to new challenges, I’m confident that Ollie’s vision and leadership will propel Hyfire to even greater heights.

“I look forward to seeing the continued success and growth of this remarkable company.”

Hyfire’s ongoing commitment

Hyfire remains committed to innovation and customer service.

The company continues to provide the widest range of commercial standard wireless fire devices in the industry, all fully certified and complemented by a dedicated partner program.

These products and services are tailored to meet the evolving demands of the industry, ensuring safety and adherence to the highest standards.

IFSJ Comment

The appointment of Ollie Murray as the new International Director of Hyfire signifies a strategic step in the company’s progression within the global fire safety market.

Murray’s extensive experience and proven track record in the UK position him as a key figure in driving Hyfire’s future initiatives.

His leadership is expected to further Hyfire’s commitment to innovation in wireless fire solutions, a field that is increasingly crucial in the modern fire safety landscape.

As Hyfire continues its trajectory of growth and development, Murray’s role will be instrumental in expanding the company’s reach and enhancing its product offerings.

This leadership change reflects a dynamic and evolving industry where expertise and forward-thinking are essential for success. Congratulations Ollie!

Read IFSJ’s interview with Ollie Murray on Taurus, TauREX and FIREX 2023.

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